As a Marketing Executive at Kitopi, you will play a key role in crafting and executing innovative marketing strategies to enhance brand visibility, increase engagement, and drive growth. This role is perfect for a creative and results-driven individual passionate about the F&B industry who can work closely with various teams to deliver outstanding campaigns.
Key Responsibilities:
- Develop and implement marketing strategies to boost brand visibility and growth across various channels.
- Manage the monthly social media calendar, leading seasonal campaigns to engage our audience.
- Collaborate with creative agencies to produce standout content aligned with brand objectives.
- Organize and conduct food tastings, gathering feedback to refine and improve product offerings.
- Monitor and stay ahead of emerging food and media trends to ensure we remain innovative.
- Plan and execute brand-centric events to engage customers and promote brand awareness.
- Identify and collaborate with influencers to broaden reach and enhance brand engagement.
- Analyze marketing campaign performance and make data-driven decisions to optimize results.
- Drive social media engagement by creating interactive content, competitions, and managing customer feedback.
Qualifications:
- Bachelor’s degree in Marketing, Communications, or a related field.
- Minimum of 3 years of experience in Marketing, ideally within F&B, FMCG, or Hospitality industries. Agency experience is a plus.
- Proven track record of developing and executing successful marketing campaigns.
- Strong knowledge of social media platforms, media trends, and influencer marketing.
- Excellent communication and interpersonal skills with a creative mindset.
- Ability to work both independently and as part of a team, meeting tight deadlines and managing multiple projects.
- Passionate about food, with a customer-centric approach to marketing.
Benefits:
- Extensive learning opportunities, including hard and soft skills training through the Kitopi Academy.
- International, diverse, and inclusive work environment.
- Access to a nutritionist for free.
- No dress code (terms and conditions apply).
- Participation in team-building activities and social events.
- Comprehensive private health insurance.
- Up to 50% discount on Kitopi brands.
- Flexible working hours to support work-life balance.
- Wellness spaces for mothers and monthly well-being programs.
- Social Thursdays and Fridays to connect with colleagues.
Application Instructions:
- First, apply through our online platform. Our talent team will review your profile, and if you’re a match, we’ll schedule an interview at your convenience.
- Interviews may include multiple rounds (2-3), depending on the role’s requirements. These may involve case studies, role-play scenarios, or trial assignments.
- After the interview process, if successful, we’ll contact you to discuss the offer.
- We aim to complete the hiring process within 2-3 weeks.